Tuesday, 5 June 2012

The 2nd Annual Digital Alberta Awards - Honouring the industry's most innovative professionals

The 2nd Annual Digital Alberta Awards - Honouring the industry's most innovative professionals

#dawards @DigitalAlberta
Digital Alberta is gearing up for its second annual awards ceremony, set to honour the industry's most innovative professionals on June 4 at Calgary's Hotel Arts.
This year's categories have expanded to include companies and entrepreneurs, government and not-for-profit organizations, student and education leaders, as well as new media mavericks that are helping Alberta's digital media sector grow and evolve.

Forty-six finalists have been selected from over 90 nominees in 16 categories, recognizing everything from best digital startup and philanthropy innovation, to best animation and special effects.
Take Next Stop by Medium Rare, for instance. The Calgary-based company created a mobile app that allows users to check bus and CTrain arrival times by simply typing in their four-digit stop numbers. Or Kudos, the corporate social networking site designed to boost morale while giving employees recognition for their efforts on the job.
"The digital industry around the world is changing and evolving so quickly, given the advancement of the whole mobile space, along with the app market and touch screen innovation," Digital Alberta Vice President Arleigh Vasconcellos says.
"Digital now touches on so many different aspects of our daily and business lives, and we as Digital Alberta want to showcase and champion the amazing innovation taking place in our own backyard."
An industry-led organization, Digital Alberta aims to build up the province's digital media industry and promote it abroad, putting Alberta on the virtual map.
"Digital Alberta plays an essential role in fostering communication between companies in the digital media space," says Chantal Bazinet, a communications and PR manager at Calgary's Poynt Corporation.
"This communication is vital in fostering increased innovation and creativity, which in turn allows Albertan companies to make their mark provincially, nationally and globally. We need to showcase the talent we have here in Alberta because we can compete on a global scale."
Nominated under the best mobile application category, Poynt is a local search and advertising app that launched in 2008. And although the app can help people track down everything from movie tickets to the best restaurants in town, the company boasts a deeper social mission.
"Through our work with Missing Children Society of Canada, we strive to demonstrate that mobile technology is not only extremely useful for the individual mobile user, but that it can also make a difference in the world at large, " Bazinet says.
Thinkmojo — a creative video-making studio based in Edmonton and San Francisco — has been nominated for best use of film, animation or special effects.
"The Digital Alberta Awards are a great opportunity to take a step back for a moment and have a look at what's going on in the province. There are so many amazing companies with talented people, and events like this one help make the best work stand out and be recognized," Thinkmojo co-founder Sebastien Lhomme says.
"Not only is this very motivating for our own business, but it's motivating for the whole digital industry as well. It makes everyone want to become better at what they do, and as a result, it's the whole [industry] that gets better."
Digital Alberta cites content and applications for mobile devices as one of the key areas of growth in the province's digital media industry, along with interactive entertainment, social media content and apps, interactive marketing, and games for training and education. This is but one reason why the organization expanded their nomination categories this year, celebrating works spanning everything from video and simulation, to animation and interactive design.
"Alberta has traditionally been an energy-focused market, which can be problematic when the energy sector is experiencing a downturn; Digital Alberta is highlighting a new industry in Alberta," Dexterity Consulting founder Gena Rotstein says.
"Diversifying our economy and not fully depending on a resource-driven economic base is beneficial for the province and the market. Also, it is a great opportunity for all the industry players to get together and be able to learn from each others' experiences."
Dexterity Consulting is Canada's first philanthropic brokerage firm, working to bridge the gap between businesses and philanthropists to charitable organizations. This year the company has been nominated for best digital philanthropic innovation for their work on Place2Give.com, a donor-centred charity search engine.
"Our technology incorporates an innovative algorithm that combines the psychology of giving and the way that charities tell their stories to produce an ideal match between donor and charity," Rotstein says. "In addition, Place2Give is the only platform that enables the donation of securities to Canadian charities."
Mark Nido of Cornerstone Technologies — a web development firm based in Calgary — says that it is an honour just to be nominated for best digital design this year for their work on Decidedly Jazz Danceworks.
"Everyone that works in the digital space is always moving fast," Nido says. "It's great to take the time to see what everyone has been working on and the great ideas that come from the digital industry in Alberta."

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